Find out more about Yellow Cat Design and how this small, family-run design agency came about.
Yellow Cat Design was established by Mark Bird in 2012 with the simple idea to provide design agency standard services at freelance prices.
You can read more about Mark’s work experience and how this experience shaped what Yellow Cat is today in his profile below.
Since 2017 Yellow Cat has been full-time and although it is largely still Mark who provides most of the services we do have a network of talented designers, developers, and marketing professionals that we work with to provide a complete marketing service.
This approach enables us to offer the personal service that you’d expect from dealing with a designer on a one-to-one basis but the experience of having worked for large agencies and with big businesses means that we can deliver the quality and scale of work you’d expect from a large design agency.
Mark originally started as a print design specialist and gained many years of experience and knowledge working on projects such as product catalogues and brochures. During his early career, in addition to being a graphic designer, he also worked as a studio manager in pre-press environments and ran digital presses so it’s safe to say we understand what it means to create effective design for print.
However, since Yellow Cat started in 2012, despite the background in print it has always been a digital design agency. Our first clients were web design clients and we have been designing and building websites for at least 15 years. In fact, pretty much all of our clients from 2012 are still with us today and that is how we like to work. We’ll always aim to develop long-term relationships with our clients and put the needs of their business first, even if it means we make less money as a result.
These days, it’s not just websites that we design. A lot of our work is centred around UI (User Interface) and UX (User Experience) design and includes a full service right from wireframes through to high fidelity prototypes. We can provide UI and UX services for digital journeys such as websites, mobile apps, web apps, or portals.
In addition to our background in print and our digital skills, there is always a theme that has run throughout all of our work which is brand management. Whether it’s creating a new brand from scratch or ensuring that a new website or app fits with an existing brand personality – we always put brands at the centre of what we do. You can read about our branding process in this blog article.
Mark has worked with many well-known brands such as Mitie, Save The Children, Barnardos, Chartered Institute of Housing (CIH), Environmental Scientific Group (ESG), Bristol Rovers FC, Buy As You View, Indigo Group, and Credas.
As well as working with big brands, we are proud to have worked with numerous local businesses over the years to help design their brands and launch their businesses.
The result of this wide range of experience is that we can offer our clients a complete marketing service, most of it directly but other services, such as TV & Radio Advertising, Print, or PR, can be delivered using a trusted network of partners that we have worked with over many years.
The Yellow Cat Design Team
Hello, thanks for visiting our site. I am a designer and owner of Yellow Cat Design and have been in the industry for over 20 years. Don’t worry, I’m not as grumpy as I look in my photo!
I started off working for agencies in Bournemouth (CPA and Aylesworth Fleming) as well as a stint as a freelance designer working mainly with Dorset County Council. I then moved to Cardiff where I was Creative Director at Carrick Creative for 9 years. At Carrick, I was instrumental in developing them from a small print-based studio to a well-known creative agency in the area.
I then moved on to a new challenge, working in-house for Buy As You View where I was in charge of brand and creative across the whole business. Working on a single brand widened my skills as I worked on a variety of creative disciplines such as TV & Radio advertising, Web Analytics including BI (Business Intelligence), Photoshoots, and print procurement.
As I progressed I became the senior member of the Marketing team and was responsible for the day-to-day running of the department, reporting to the Marketing Director.
This wide range of experience has all gone into creating Yellow Cat Design where we can offer a plethora of marketing and design services and advice.
When I’m not working, I love to get involved in
Business Development & Marketing
Thrust into the deep end, and after managing email campaigns that other people had come up with, I discovered my creative side and started designing and writing emails and copywriting for the website. I also honed my film-making skills by creating and editing product videos and combined this with managing affiliate campaigns, analysing lead and campaign data and general web tasks.
Here at Yellow Cat, I’m in charge of developing new business opportunities and giving my creative input which Mark generally ignores…even though he shouldn’t…:) and making lots of tea.
He’s not yellow, but he is a cat and can be found prowling around our home studio normally trying to lie on the laptops whilst we’re working. He’s very friendly, if a little bonkers, and would love to meet you!